Steve White on MDF Funding and portal strategies

Steve White, IDC’s Program Vice President for the Channels and Alliances Team, sat down with ITWC’s President Fawn Annan for an in-depth discussion around strategic alliance investments for the partner ecosystem within the current Canadian channel marketing landscape. The discussion covered MDF funding and portal strategies for both large and smaller channel marketers with insights …

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Canadian Channel Chiefs Council board of directors appointed

Thirteen senior executives from across Canada’s tech community have renewed their commitment to the development and professionalization of the Channel with their recent appointment to the Canadian Channel Chiefs Council (C4) Board of Directors for 2020-21. “As we travel together through uncharted economic waters it is gratifying to see the continued enthusiasm of our Board. …

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Looking beyond lockdown

Takeaways from the April 28, C4 Virtual Check-in Fourteen members of the Canadian Channel Chiefs Council gathered for the second COVID-19-inspired 44-minute touch base to share thoughts on the continuing impact of the pandemic and the ways they are positioning themselves to thrive – during and post lockdown. On the current state of business If …

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