Channel missing out on deals it doesn’t know are there: Forrester analyst
Forrester’s Jay McBain spent 30 minutes with 500 channel chiefs last year just before the pandemic hit and kicked the software era into overdrive. It became clear in those conversations that ecosystem management was becoming a critical component of the channel software stack. Having partners by your side that can connect the dots to create […]
Channel missing out on deals it doesn’t know are there: Forrester analyst Read More »