C4 Marketing Professionals Dinner

This is an opportunity for Channel Marketing Professionals to gather together for an evening of dinner and discussion with their marketing peers. Around the table, we will be exploring Digital Discovery and how to engage your partners in the process to scale both your businesses.

Digital Discovery is redefining leads and focusing marketing efforts in sometimes unfamiliar areas.

What is it really? What are the new best practices? How do you engage partners to join you in the effort?  These are some of the questions we’ll be tackling.

Digital Discovery themes up for discussion include:

• Persona development
• Messaging framework
• Content strategy
• Lead capture audits
• Lead nurturing
• Filling the conversion funnel

Host: Jennifer Villers, Marketing Leader, Ingram Micro Canada

Moderators: Fawn Annan, C4 Chair and Corinne Sharp, C4 President

Find out what your peers are doing to drive key corporate success metrics.

First come, first serve (Max. 20 attendees)

Attendance is limited to representatives and designates from C4 member companies

RSVP Today: Donna Butts – dbutts@itwc.ca

Special thanks to Ingram Micro for its continuing sponsorship of this dinner series.